(Also known as Parboiled Basmati Rice)
Overview
Sella Basmati Rice is a special form of Basmati rice that has undergone a parboiling process—a technique where the paddy (unmilled rice) is soaked, steamed, and dried before milling. This process makes the grains harder, more golden in color, and nutritionally richer compared to raw or steam Basmati.
It is especially favored in international markets for its non-sticky texture, strong grain structure, and ability to absorb flavors, making it a top choice in commercial cooking, catering, and premium exports.
Processing Method
Sella rice is produced through the following steps:
- Soaking: Paddy is soaked in warm water to partially gelatinize the starch.
- Steaming: It is then steamed to harden the grain and lock in nutrients.
- Drying & Milling: The grains are dried and milled; the outer husk is removed, and the rice becomes golden-yellow.
This results in a rice variety that is more durable, nutrient-retentive, and cooks with minimal breakage.
Key Features of Sella Basmati Rice
| Attribute | Description |
|---|---|
| Grain Length | 8.30 mm – 8.50 mm (before cooking) |
| Texture | Firm and fluffy, non-sticky |
| Aroma | Mild natural Basmati fragrance |
| Color | Golden Yellow (Golden Sella) or Creamy White (White Sella) |
| Elongation | Excellent – up to 2.5 times |
| Shelf Life | 18–24 months (with proper storage) |
| Moisture | Less than 13% |
| Broken Grains | Less than 2% (in premium grade) |
Culinary Applications
Sella Basmati Rice is widely used in:
- 🍛 Biryani & Pulao – Ideal for Hyderabadi, Mughlai, Pakistani, and Middle Eastern styles
- 🍽️ Catering and Hotels – Perfect for bulk preparation; grains stay separate and firm
- 🥄 Everyday Meals – Especially in regions like the Gulf and Africa
- 🍚 Rice-based desserts – Retains shape in dishes like kheer or firni
Types of Sella Basmati Rice
1. Golden Sella Basmati
- Rich golden-yellow color
- Visually appealing for commercial presentation
- Highly durable, long shelf life
2. White Sella Basmati
- Pale or creamy white appearance
- Softer look but retains firmness
- Preferred in European and some Asian markets
Export Demand and Global Market
Sella Basmati is a top-performing export product due to:
- 🌐 High demand in Middle East, Africa, Europe, USA, and Southeast Asia
- 🌾 Preferred by restaurants, airlines, hotels, and wholesalers
- 💰 Good profit margins due to its durability and premium pricing
Benefits of Sella Basmati Rice
- Non-Sticky Cooking: Grains remain separate and firm
- High Nutritional Retention: Parboiling preserves vitamins and minerals
- Low Breakage: Resistant to damage during cooking or transport
- Long Shelf Life: Can be stored in bulk without spoilage
- Ideal for Trade: Visually attractive and easy to handle in packaging
Specifications (Export Grade)
- Sortex Cleaned: 100% machine cleaned
- Broken Grains: Less than 2%
- Foreign Matter: 0%
- Moisture: Max 13%
- Admixture: Max 5%
- Packing Options: 5kg, 10kg, 25kg, 50kg (PP, Non-Woven, Jute Bags)
Conclusion
Sella Basmati Rice is the perfect combination of tradition, taste, and trade value. Its high resilience, long grains, and pleasing presentation make it a preferred choice in international kitchens. For importers, it represents a profitable, in-demand product with consistent year-round export potential.
